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Workshop Agenda

Sunday, December 6, 2009
"Fearless"   Taylor Swift

Arrival, Setup, Board Meeting
1300 - 1800 AF Meeting (Ryman 1)
1830 - 2030 MLD Board Meeting
(Sponsored by Morgan Claypool Publishers
 

Monday, December 7, 2009
"Play On"   Carrie Underwood

Service Meetings & Pre-Conference Workshops
[Programming sponsored by ProQuest]
0800 - 1700 Army Library Steering Committee
0800 - 1700 Navy/Marine Corps Meeting
0800 - 1700 Air Force Meeting
0800 - Noon DOD/Intelligence Community
0800 - Noon Complimentary Pre-conference Workshops (space is limited; pre-registration is required):
    · DTIC for the Research Community: the New DTIC Online (limit 30)
Break
(Sponsored by InfoBase - FACTS ON FILE)
0745 - 1530 Coffee Service
[Sponsored by PTFS]
1230 - 1330 Badge Pick-Up (Pre registered ONLY)
1200 - 1700 Exhibits set up
1300 - 1700 Complimentary Pre-conference Workshops (space is limited; pre-registration is required):
    · Library Issues Roundtable (limit 25)
1445 - 1515 Break
[Sponsored by InfoBase - FACTS ON FILE]
1630 - 1730 Registration
1800 - 2000 Welcome Reception in the Exhibits Area (Boone and Crockett Ballrooms)
SLA Centennial Showcase - Pre-Function Area (Monday - Thursday)

[Sponsored by Taylor and Francis]
 

Tuesday, December 8, 2009
"Natural Forces"   Lyle Lovett
[Programming Sponsored by Lexis Nexis]

0700 - 0800 Networking Breakfast
[Sponsored by Morningstar]
0700 - 0900 Registration
0730 - 1700 Exhibits open
0800 - 0830 Welcome and Opening Remarks
0830 - 0900 Service Report: Air Force
0900 - 1000 Toward New Horizons of Library Technologies: New Generations of Discovery, Interfaces, and Automation Systems, Mr. Marshall Breeding, Vanderbilt University
Abstract
      Based on his ongoing research, Marshall Breeding will give an accounting of the current state of the current state of library automation and describe some of the major trends in the technologies and products. Events in the business landscape have made an impact on the products available to libraries. Some of the major trends at play now include a new genre of discovery interfaces positioned to displace the traditional online catalog. In the future, we might also see some major changes in the automation systems that support library operations, more adaptable to the shift in libraries from print to primarily electronic collections. The latest wave of discovery interfaces involves Web-scale indexes spanning vast collections of e-journal content, online catalog records, and digital collections. As 2009 comes to a close, Breeding will highlight some of the major events and trends seen in the course of the year.
Learning Objectives
      1. Increased familiarity with the products and technologies available to libraries
      2. Awareness of the issues involved with commercial and open source alternatives
      3. Operational benefits of appropriate library automation infrastructure deployed
1000 - 1015 Q&A
1015 - 1045 Break
[Sponsored by COMEX]
1045 - 1145 SOLINET "Greener Library", Mr. David Greenebaum
Abstract
      Ecological, social, and economic factors are prompting many libraries to consider "going green," but how do you make your library more environmentally responsible? What steps are practical in a real-world context, and what is the actual relationship between long-term financial benefits and up-front costs?
      This workshop will discuss current standards and practices for evaluating the sustainability of existing, expanding or newly planned library facilities, and offer ideas for approaching environmental considerations relating to both physical plant and operating processes?
Learning Objectives
      1. Introduction to and definition of sustainability
      2. Introduction to LEED certification and its principles
      3. Discussion of sustainable practices in new and existing libraries
Learning Outcomes
      1. Understand the three spheres of sustainability and how they apply to libraries
      2. Make simple changes to daily operations to improve sustainability
      3. Plan for a sustainable future in new or refurbished library buildings and operations
1145 - 1200 Q&A
1200 - 1315 Lunch with the Vendors!
[Sponsored by Gale - Cengage Learning]
1315 - 1330 Announcements
1330 - 1400 Service Report: Navy
1400 - 1515 Vendor Showcase
1515 - 1545 Break
[Sponsored by Playaway]
1545 - 1645 Second Life at a .mil, Naval Undersea Warfare Center, with Mary Baravecchia, Catherine Sloan, Douglas Maxwell, and Steven Aguiar
Abstract
      With US sales exceeding $21.3B in 2008, the video game industry is commanding attention by a wide spectrum of military organizations. Tens of millions of young, tech saavy users (digital natives) are interacting with these virtual worlds, demonstrating highly sophisticated collaborative experiences. This talk will highlight applications of a particular Virtual World Technology, Linden Lab's "Second Life", currently being investigated by the U.S. Naval Undersea Warfare Center (NUWC). A Virtual Worlds Collaborative Environment (VWCE) has been developed using a 200 acre Virtual NUWC campus in Second Life as its foundation. Several VWCE applications will be reviewed in areas including training and education, rapid prototyping, and library resources and services. This talk will provide an overview of rapidly maturing virtual world technologies and how the U.S Navy hopes to lead the way into full exploitation of their potential and propel undersea warfare R&D into the future. In particular, the NUWC Virtual Library (vNUWC) will be discussed that investigates the use of virtual worlds to show how patrons can take advantage of this Immersive Learning environment to become part of the information space itself.
      An avatar guided tour of the NUWC vLibrary will be given to attendees to illustrate virtual capabilities for research and collaboration in a Naval undersea research vlibrary in Second Life. Attendees will be able to view the multi-level vlibrary with floors dedicated to historical collections and models, a reference and research area with access to electronic resources and a reference desk staffed by a Bot. The NUWC vLibrary project initiative from concept to development and the system resources required will be discussed.
Learning Objectives
      1. Gain knowledge about DOD initiatives in Virtual Worlds including training, simulation, and library applications.
      2. Learn how to capture attention of digital natives for recruiting and retaining employees using virtual world technologies.
      3. Learn what library resources and services are conducive to virtual environments
      4. Learn about immersive learning environments
Learning Outcomes
      1. Attendees will have a good overview of virtual world technologies and applications and will know how the Navy is working to use it to the full potential to propel underseas warfare R&D into the future
      2. Attendees will know what system resources are required to access and explore Second Life
      3. Participants will gain insight into virtual world capabilities for reference and research and how to make use of eResources in Second Life
      4. Participants will know examples of training and simulation in virtual worlds and what immersive learning is
      5. Everyone will learn what a Bot is and what they are all-a-bot!
1645 - 1700 Q&A
1800 - Dinner On Your Own or With Local Hosts
 

Wednesday, December 9, 2009
"The Foundation"   Zac Brown Band

[Programming Sponsored by EBSCO]
0700 - 0800 Networking Breakfast
[Sponsored by SWETS]
0730 - 1700 Exhibits open
0700 - 0900 Registration
0800 - 0830 Announcements and History Moment
0830 - 0900 Service Report: Army
0900 - 1000 Joint Basing Panel, Margie Buchanan, Moderator
1000 - 1015 Q&A
1015 - 1045 Break
[Sponsored by W.T. Cox]
1045 - 1145 Technology - Security Challenges and Opportunities, Jeannie Bowden
Abstract
      Approaching "new horizons" involves understanding the challenges and opportunities technology presents in terms of security threat and protection measures that must be incorporated into tool development, including processes and procedures, to support electronic information sharing and system interconnectivity. We are challenged to maximize "need-to-share" opportunities while meeting "need-to-know" requirements.
Learning Objectives
      1. Heightened individual understanding of the threat environment that drives technological changes and security requirements.
      2. Introduce security suggestions and considerations to assist technology "users" and "implementers" in being more affective enablers in regard to both information release and protection.
      3. Facilitate participation in a "Test Your Awareness" game, which will be used to close out the session, and which will serve as a recap of the most important "take-aways" from the briefing
Learning Outcomes
      1. Improved appreciation and understanding of how and why security processes and tools are developed and implemented.
      2. Heightened awareness of the continuously evolving threat environment
      3. HAVE FUN while learning some important security tips that will enable participants to be more effective in their role.
1145 - 1200 Q&A
1200 - 1315 Lunch
[Sponsored by SAFARI Books Online]
1315 - 1330 Announcements
1330 - 1400 Service Report: DTIC
1400 - 1500 Creative Outreach, Ms. Vicky Stever and Ms. Melanie Blau
Abstract
      Do you wish your library had higher visibility with potential customers? Do your customers take advantage of all the resources you have to offer? With so many information options competing for your customer's attention, how do you effectively get your message across? Learn how to put the OUT in OUTREACH-from effectively targeting user groups to designing innovative promotions that bring in new customers. The principles used by marketing professionals can help you go OUTside the routine confines of facility, service delivery and advertising. Discuss creative outreach programs of your peers that you can adapt for library success.
Learning Objectives
      1. Introduction to principles of basic marketing techniques
      2. Define statistical and interpersonal measurements to evaluate library usage
      3. Exploration of creative applications of outreach activities
Learning Outcomes
      1. Understand the relationship between applying marketing techniques and successful outreach
      2. Gather and interpret measurements to target user populations
      3. Plan and implement innovative outreach strategies
1500 - 1515 Q&A
1515 - 1545 Break
[Sponsored by Baker and Taylor]
1545 Exhibits close
1545 - 1645 Library 2.0 to 3.0 - Where We've Been and Where We're Going, Mr. Stephen Abram
Abstract
      Can our libraries be more open and innovative? Can we be more open to our users, our communities, to core research processes, to new technologies? Can we be more open to change? How? Does the social media world impact military libraries? Which ones are worth investigating? What is happening in the world economy? Are their different ways to build community segments? Stephen Abram is an inveterate library watcher and strategic technology for libraries futurist and immediate past president of SLA. In this session he shares the top strategies that we should consider for innovation. What value does the library offer in these changing times?
Learning Objectives
      1. To develop an understanding of those changes that have happened in the world of information and libraries.
      2. To review the opportunities in social media technologies.
      3. To see opportunities and positive strategies in the future of libraries.
1645 - 1700 Q&A
1800 - 2130 Banquet at the Country Music Hall of Fame
[Sponsored by Petersons]
 

Thursday, December 10, 2009
"And Then Some"   Brooks and Dunn

[Programming Sponsored by Jane's Information Group]
0700 - 0800 Breakfast
[Sponsored by SirsiDynix]
0700 - 0900 Registration
0800 - 0830 Service Report: FLICC
0830 - 0900 Service Report: Marine Corps
0900 - 1000 Workplace Communication, Dr. Suzie Allard, University of Tennessee LIS (Bio)
Abstract
      Strong communication skills enhance working relationships and can lead to increased productivity. This session addresses common workplace communication challenges including talking with diverse stakeholders, knowing when to use specific communication tools, and running effective meetings.
Learning Objectives
      1. Identify primary audiences and stakeholders you must communicate with to do your job effectively and apply appropriate strategies to communicate with them effectively.
      2. Identify communication "tools" that are available to you and how to use them the most efficiently.
      3. List characteristics of “great” meetings and learn how you can employ them in your meetings.
Learning Outcomes
      1. Participants will have the tools to employ specific strategies to communicate effectively with the various audiences and stakeholders associated with their library.
      2. Participants will be able to employ communication tools to enhance communication with these audiences and stakeholders.
      3. Participants will be able to design meetings that enhance communication and efficiency.
1000 - 1015 Q&A
1015 - 1045 Break
[Sponsored by Mango Languages]
1045 - 1145 Building Tribes to Communicate the Future of Information, Ms. Gloria Zamora, President, SLA
Abstract
      Seth Godwin recently published a book called "Tribes: We Need You to Lead Us." He describes how movements are built through a leader with an idea that is communicated. SLA's Alignment Project will be used as an example of how the alignment message is being communicated to create the alignment tribe.
Learning Objectives
      1. Effective communication
      2. Build a movement
      3. Understand the alignment project and its goals for the profession
Learning Outcomes
      1. Participants will understand the alignment and why it is important to the future of the information profession and not just SLA
      2. Learn how the alignment can help to explain the value that information professionals provide and how they contribute to the success of their organization
      3. Learn how to use the alignment research to communicate value
      4. Learn how leaders communicate ideas to create a movement
1145 - 1200 Q&A
1200 - 1345 MLW Luncheon & MLD Business Meeting, Announcements
[Sponsored by Sponsored by Thomson Reuters]
1345 - 1445 "What Do I Do AFTER I Log Off?: building the perceived value of the library within the organization", Ms. Mary Ellen Bates
Abstract
      Mary Ellen Bates looks at that part of research which takes place after you finish your searching. What are the most cost effective and efficient ways to add value to your research results? How can you create deliverables that tell a story and make information accessible? How do you make yourself invulnerable to the "It's All On The Web For Free" syndrome? This presentation will provide you with the tools and strategies to provide a higher level of information service and to clearly demonstrate the additional value you bring to your organization.
Learning Objectives
      1. How info pros can make their strategic value evident
      2. How info pros can provide high-end analysis, synthesis and answer-creation in addition to research
      3. How info pros can develop new services and products that address the newly-evolving information needs of clients.
1445 - 1500 Q&A
1500 - 1515 Break
[Sponsored by Sponsored by NewsBank]
1515 - 1615 "What Is….." (using social networking to market your library), Ms. Emily Mardis
Abstract
      Still don't understand or know what Web 2.0 is? Are you lost in a menagerie of foreign words like tweat, twitter, clouds, tagging, and swarm? Do you use social media in your everyday life? Have you converted it into your library? What is free and what can I use to market and promote my library? Emily Mardis will answer all these questions and more and provide you with a plethora of choices for social media applications. Learning Objectives
      1. The attendee will understand the many facets and categories of social media
      2. The attendees will understand how social media can be used to market and promote their library
      3. The attendees will understand why Facebook and Twitter are two top social mediums storming and fueling business growth and market share.
1615 - 1630 Q&A
1630 - 1700 Preview of MLW 2010 & Conference Close
1800 - Dinner On Your Own or With Local Hosts
1800 - MLW Lessons Learned -- MLD Board Meeting
[Sponsored by Elsevier]
 

Friday, December 11, 2009
"Southern Voices"   Tim McGraw

MLW Tour
0700 - 0800 Breakfast on the go
[Sponsored by CQ Press]
0800 - 1630 MLW Tour - Host Facility
[Sponsored by Sponsored by Recorded Books/Landmark Audio]

Join your colleagues for a guided tour of Arnold Engineering Development Center (AEDC) and Local Tennessee Attractions. ****Limit: 40 persons; tour departs the hotel at 8 AM and returns at 4:30 PM.****

NOTE 1: Pre-registration is required for this event;
NOTE 2: If you are flying out on Friday evening, we will stop at the Nashville airport on our way back to the hotel.

See MLW Links Page for optional Friday Tours/Activities.


Last Updated:   Tuesday, December 15, 2009, 05:29 PM